Best e-commerce platform for a new online store in 2025
For a new online store in 2025, the “best” e-commerce platform depends mainly on whether you want (1) the fastest path to launching and selling, or (2) maximum control/customization. In most cases for brand-new stores, **Shopify** is the safest overall choice. ## My top recommendation (most new stores): Shopify **Choose Shopify if you want:** - The quickest setup to start selling with minimal technical effort - A large ecosystem of store themes and apps - Strong built-in marketing and checkout tools - Reliable hosting/performance handled for you **When Shopify is especially a fit:** first-time founders, small catalogs, and teams that want to focus on products rather than infrastructure. ## Best for customization-heavy stores (still popular in 2025): BigCommerce **Choose BigCommerce if you want:** - More flexibility for certain store setups and merchandising workflows - A strong feature set out of the box without always needing extra apps - Options for scaling beyond a basic storefront **When it beats Shopify:** if you expect to build a more complex catalog/operations from day one and want a “platform-native” feel. ## Best for lowest cost with technical ability: WooCommerce (on WordPress) **Choose WooCommerce if you:** - Already use WordPress or are comfortable managing a WordPress site - Want full control over design and functionality - Have (or plan to hire) someone for maintenance and updates **Tradeoff:** you’ll typically manage more moving parts than Shopify/BigCommerce. ## If you’re selling on marketplaces first: Amazon (Selling Partner / marketplace) **Choose Amazon if your priority is discovery and demand** over owning a storefront. Many new brands start here to validate products, then expand to their own site. ## Quick decision guide - **Want the easiest launch in 2025:** **Shopify** - **Want a feature-rich setup with good scaling on the platform itself:** **BigCommerce** - **Want maximum control and can handle maintenance:** **WooCommerce** - **Want
Brands named
| # | Brand | Share of voice |
|---|---|---|
| 1 | WooCommerce | |
| 2 | BigCommerce | |
| 3 | Squarespace | |
| 4 | WordPress | |
| 5 | Wix | |
| 6 | Adobe | |
| 7 | Shopify Plus | |
| 8 | VTEX | |
| 9 | Microsoft Teams |
Rank by assistant
| Brand | Avg | Grok | Perplexity | ChatGPT | Mistral | Claude | Llama | Gemini |
|---|---|---|---|---|---|---|---|---|
| WooCommerce | #2.4 | - | 1 | 2 | - | 1 | 1 | 1 |
| BigCommerce | #3.5 | - | 3 | 1 | 2 | 3 | 3 | 4 |
| Squarespace | #6.5 | - | - | - | - | 4 | - | 5 |
| WordPress | #3.4 | - | 2 | 3 | - | 2 | 2 | 2 |
| Wix | #5.5 | - | - | - | - | 5 | - | 3 |
| Adobe | #4.0 | - | - | - | 3 | - | 4 | - |
| Shopify Plus | #1.0 | - | - | - | 1 | - | - | - |
| VTEX | #4.0 | - | - | - | 4 | - | - | - |
| Microsoft Teams | #1.0 | - | - | - | - | - | - | - |
A cell is the order that engine named the brand in its own answer. A dash means it was not named.
The answers
Grok
Shopify is widely regarded as the top e-commerce platform for launching a new online store in 2025, thanks to its beginner-friendly interface, robust built-in tools for inventory and payments, and strong scalability for growing businesses.
Perplexity
For most new online stores in 2025, **Shopify** is the best default choice: it is widely recommended for ease of use, fast setup, built-in hosting, checkout, payments, apps, and support, and several 2025 comparisons rank it as the strongest option for new sellers[1][2][5]. A simple way to choose: - **Shopify**: best for speed, low technical overhead, and getting online quickly[1][2][7]. - **WooCommerce**: best if you already use WordPress and want maximum control and flexibility, but it typically requires more hands-on management for hosting, security, and maintenance[2][8][9]. - **BigCommerce**: a strong alternative if you expect rapid growth, multi-channel selling, or need more built-in B2B features[4][5][10]. If the store is new and the goal is to launch quickly with the least friction, **Shopify** is the strongest overall pick[1][2][7]. If the business already runs on WordPress or needs deep customization, **WooCommerce** is the better fit[2][8][9].
ChatGPT
For a new online store in 2025, the “best” e-commerce platform depends mainly on whether you want (1) the fastest path to launching and selling, or (2) maximum control/customization. In most cases for brand-new stores, **Shopify** is the safest overall choice. ## My top recommendation (most new stores): Shopify **Choose Shopify if you want:** - The quickest setup to start selling with minimal technical effort - A large ecosystem of store themes and apps - Strong built-in marketing and checkout tools - Reliable hosting/performance handled for you **When Shopify is especially a fit:** first-time founders, small catalogs, and teams that want to focus on products rather than infrastructure. ## Best for customization-heavy stores (still popular in 2025): BigCommerce **Choose BigCommerce if you want:** - More flexibility for certain store setups and merchandising workflows - A strong feature set out of the box without always needing extra apps - Options for scaling beyond a basic storefront **When it beats Shopify:** if you expect to build a more complex catalog/operations from day one and want a “platform-native” feel. ## Best for lowest cost with technical ability: WooCommerce (on WordPress) **Choose WooCommerce if you:** - Already use WordPress or are comfortable managing a WordPress site - Want full control over design and functionality - Have (or plan to hire) someone for m…
Mistral
In 2025, the best e-commerce platforms for a new online store are expected to be: 1. **Shopify Plus**: Shopify's enterprise-level solution offers advanced features like headless commerce, custom app development, and dedicated account management. 2. **BigCommerce Enterprise**: BigCommerce's enterprise plan provides B2B-specific features, API access, and dedicated support. 3. **Salesforce Commerce Cloud**: This platform offers robust features, scalability, and seamless integration with other Salesforce products. 4. **Adobe Commerce (formerly Magento)**: Adobe's enterprise-level platform provides advanced features, flexibility, and strong community support. 5. **VTEX**: A cloud-based, API-first platform that offers scalability, flexibility, and strong B2B capabilities.
Claude
# Best E-Commerce Platforms for a New Online Store in 2025 ## Top Recommendations ### 1. **Shopify** The most popular choice for beginners and scaling businesses. Shopify offers: - Easy setup with pre-built templates - Integrated payment processing - Strong app ecosystem - Reliable hosting and security - Flexible pricing ($29–$399+/month) **Best for:** Startups, small to medium businesses, dropshipping ### 2. **WooCommerce** Open-source WordPress plugin ideal for those wanting full control: - Lower initial costs - Highly customizable - Large community support - Requires self-hosting - Best for tech-savvy users **Best for:** Developers, WordPress users, budget-conscious stores ### 3. **BigCommerce** Enterprise-grade platform with powerful built-in features: - No transaction fees - Advanced SEO tools - Multi-channel selling - Better for larger catalogs - Pricing: $29–$239+/month **Best for:** Growing businesses, high-volume sellers ### 4. **Squarespace** Beautiful, design-focused platform: - Stunning templates - Integrated hosting - Good for visual products - Limited customization - Pricing: $23–$33+/month **Best for:** Fashion, art, photography, lifestyle brands ### 5. **Wix** User-friendly with strong design tools: - Drag-and-drop builder - App marketplace - Good customer support - Limited scalability - Pricing: $27–$49+/month **Best for:** Small businesses, local st…
Llama
Choosing the best e-commerce platform for a new online store in 2025 depends on several factors including business size, product type, technical expertise, and scalability requirements. Here's a brief overview of popular e-commerce platforms that are well-suited for new online stores: 1. **Shopify**: Known for its ease of use, scalability, and extensive app ecosystem, Shopify is a popular choice for new e-commerce businesses. It offers various plans, including a basic plan for startups. 2. **WooCommerce**: As a WordPress plugin, WooCommerce is ideal for businesses already familiar with WordPress or looking for a highly customizable e-commerce solution. It's free to start, with costs associated with hosting, themes, and extensions. 3. **BigCommerce**: BigCommerce offers a robust set of features out-of-the-box, including advanced product management and marketing tools. It's suitable for businesses looking for a scalable solution without the need for extensive customization. 4. **Magento**: Now known as Adobe Commerce after being acquired by Adobe, Magento is a powerful open-source e-commerce platform. It's highly customizable but requires technical expertise, making it more suitable for larger or more complex businesses. 5. **Salesforce Commerce Cloud**: This platform is geared towards larger enterprises, offering a comprehensive set of tools for managing e-commerce operatio…
Gemini
Choosing the right e-commerce platform in 2025 depends heavily on your technical expertise, budget, and growth strategy. Here are the top recommendations categorized by business needs: ### 1. Shopify (Best Overall for Most Businesses) Shopify remains the industry leader for a reason. It is a hosted solution that handles hosting, security, and updates, allowing you to focus on sales. Its massive ecosystem of apps makes it highly scalable, whether you are a small boutique or a high-volume enterprise. ### 2. WooCommerce (Best for Content-Driven Stores) If you are already comfortable with WordPress, WooCommerce is the gold standard. It is a plugin that transforms your site into a store. It offers unparalleled flexibility and ownership over your data, though it requires you to manage your own hosting and maintenance. ### 3. Wix (Best for Beginners and Creatives) Wix has evolved into a powerful e-commerce contender. Its drag-and-drop editor is arguably the most intuitive on the market, making it perfect for small business owners who want a visually stunning site without touching a single line of code. ### 4. BigCommerce (Best for Large-Scale Growth) BigCommerce is built for scale. Unlike many competitors, it includes a vast array of native features out of the box, meaning you rely less on third-party apps. It is an excellent choice for businesses that plan to grow rapidly and nee…
Measured 2026-10-01
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